Revered streetwear brand Fila is named for the Italian brothers who founded it in 1911 in Biella, a small town in northern Italy. Over a century later, the now-legendary name evokes urban athleisure, from its premium sportswear for athletes to its cutting-edge lifestyle collection for everyone else. Initially taking the leap into athletics by way of tennis players (and soon after, basketball players), Fila sneakers and activewear have long since become emblems of the label's renowned performance and sophistication, thanks to designs that feel as current as they do comfortable.