Brian Smith, Australian born and current Southern California resident, launched UGG in 1978 to bring Australia’s fuzzy sheepskin footwear to the sunny state. Growing traction in the ‘80s from surf shops, UGG quickly became part of California’s laid-back beach culture. Today, the brand is known and loved for its signature shearling-lined boots in addition to cozy slippers, soft gloves & more stay-warm styles.
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